It’s official: For the third year in a row, IBM has been found to be the most social enterprise company around.
Well, something like that.
For the third year in a row, IDC has ranked IBM number one in worldwide market share for enterprise social software.
According to their analysis of 2011 revenue, IBM grew faster than its competitors and nearly two times faster than the overall market (which grew approximately 40 percent).
IDC also forecast the enterprise social platforms market is expected to reach $4.5 billion by 2016, representing growth of 43 percent over the next four years.
Much of that growth comes with the continuing popularity of social networking, with more and more organizations looking for ways to adopt social business practices to integrate global teams, drive innovation, increase productivity and better reach customers and partners.
Using Social Software For Enterprise Transformation
While this demand is on the…
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